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 | News for Factory Automation 1/2016

Growing

a Green Future

How a joint venture between the Norwegian reverse vending machine

manufacturer, TOMRA, and the Mannheim-based automation company,

Pepperl+Fuchs, is making the future greener

Grabbing a bottle of water out of the fridge – an everyday scene. But

what happens after the beverage packaging is empty? The journeys

taken by packaging – be it glass, plastic, or tin – are many and varied.

The bottles start at the production environment and continue to the

filling room. From there, they move on to a central warehouse and into

the stores. Once the bottles are empty, the consumers bring them

back to a reverse vending machine. Who actually came up with the

idea for such an ingenious return system?

From a Rural Shed to the Global Market

It is more than 40 years since a Norwegian shop owner in a suburb of

Oslo expressed a desire for a machine that can collect empty bottles

in a simple, efficient, and customer-friendly manner. This idea inspired

the two brothers Petter and Tore Planke to develop a reverse vending

machine.

The industrial adventure of the Norwegian world market leader, TOMRA,

started in a small shed in Asker, Norway. Today, reverse vending

machines remain the company’s most profitable business area.

Thanks to organic growth and various strategic business acquisitions,

TOMRA has become a leading global player in the field of recycling

and sorting technology for the mining and food industries. The

Scandinavian company provides supermarkets in over 80 countries

with sensor-based solutions for optimal resource productivity through

reverse vending machines, collection systems, and sorting solutions

that facilitate the effective reuse of drinks packaging. Posting an annual

turnover of NOK 5 billion (approx. EUR 517 million) and employing a

staff of over 2,500, TOMRA’s sustainable recycling products are instru-

mental to guaranteeing a viable, greener future.

For more than 15 years, Tomra and Pepperl+Fuchs have pursued this

“green path” together. Both the family business from Mannheim and

the specialist in reverse vending machines, which is still based in

Asker today, are driven by innovation.

A Little Piece of Pepperl+Fuchs

in Every Reverse Vending Machine

While Tomra invented the bottle detection technology, each of its

reverse vending machines uses sensor technology developed by

the Mannheim-based automation company: in all aspects of the

material handling, as well as the subsequent sorting solutions.

“Pepperl+Fuchs is involved in detecting various types of packaging

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